Mimi’s History

Events that have made history19963

1996

Adriano Rodella, founder and maker of the success of Filodoro, established Pompea Spa and started the production and distribution of tights

19982

1998

Joint venture with the Spanish company Gassol, owner of the Glory and Mimi brands

1999

1999
Launch of ladies’ underwear with the seamless technology

2000

2000
Strong support of the Pompea brand with TV communications

2001

2001
Launch of seamless underwear for men and diversification with men’s socks

20021

2002
License of the Barbie brand for the girls target

2003

2003
Acquisition of the underwear brand Roberta

2004

2004
Launch of Pompea GYM and Pompea Outwear for leisure time

20051

2005
Launch of Pompea Junior for the age 3-10 target, underwear and hosiery and diversification in swimsuits

20063

2006
Launch of the pyjamas collections for women, men and children

2007

2007
Pompea opened a direct sales channel in Italy using the outlet formula

20081

2008
Launch of the Natural line, cotton underwear for men and women bearing the Pompea trademark

 2009

2009
Underwear was expanded with the Silver line, with silver ion yarn and antibacterial and anti-odour action to achieve an unrivalled sensation of freshness and protection

2010

2010
A surprising year: the invention of new fibres – containing milk and bamboo – give rise to the Milk Collection and Bamboo Collection lines. Colormania, Glory Corsetry and Medical Collection were also started, with the latter sold only in pharmacies.

2014

2014
The new generation of massaging-effect tights with a soft and comfortable texture without forgetting elegance and femininity came into being with Happy Body System

20153

2015
Two new “charms” for women arrived on the scene: “Legjeans”, push-up leggings with a denim look pattern, and the first push-up bra without underwire by Pompea